Electric Blue’s work is focussed on promoting the uptake of electric taxis by taxi firms and self-employed drivers, in order to reduce air and noise pollutants being released into our communities.

We recognise that in order to reach this positive change, the process needs to be accessible and straightforward, with clear justifications for such changes - particularly when there are costs involved. We also know that a significant cause for hesitation is a fear around how long the battery of an electric vehicle (EV) will last - this is known as ‘range-anxiety’.

EV technology has largely overcome early challenges so implementing these new, emission free technologies now offers a highly visible, economical and sustainable solution. Electric Blue has developed EVolve technology to provide you with transparent reasoning, enabling your decision to ‘go electric’ and join the rEVolution!

How it works

Telematic devices are installed in taxis and record accurate GPS positioning (within two metres). Data from these devices is processed, and individual vehicle reports are produced for secure publication to a web portal for drivers, operators and the Local Authority licensing team. Here, each stakeholder can access and view their own datasets and personalised journey maps. The reports show vehicle usage data over the period monitored, alongside a comparative analysis as to the feasibility of doing the same journeys in an e-Taxi.

Data includes:

  • Mileage driven and time vehicle was turned on.
  • Routes driven.
  • Location(s) and times of vehicle idling.
  • Location(s) and times when vehicle is turned off.
  • Emissions created - Carbon and NOx (nitrogen oxides).

This data analysis takes place for multiple sample vehicles. When extrapolated over the whole Local Authority taxi fleet, the analysis provides recommendations of the best locations for suitable charging solutions to support the e-Taxi conversion.


Reports are produced for drivers, operators and Local Authorities (including, but not limited to: Taxi Licensing, Air Quality Managers, Environmental Health departments.)

The driver will receive a one page report with a map, collated data and a summary of feasibility, and the projected economic savings. The savings are based on a direct comparison of their real journeys if they had driven an e-Taxi. By using database statistics, including accurate costs of fuel, we are able to show the saving potential afforded by changing to an e-Taxi. These savings can be considerable for high mileage taxis.

As well as the savings associated with day to day running costs, there are the additional economic benefits of using electric vehicles. These include:

The database we use for vehicle comparison also allows us to show vehicle emissions that could have been avoided if the analysed journeys had been completed in an e-Taxi.

The Local Authority report contains the same sets of data as the driver report, plus an additional “heat-mapping” to indicate particular routes and the usage patterns associated with them. Our consultation also provides recommendations for the number and type of chargers and where they should be located

EVolve Benefits

Please click on numbers to start your journey

Start your journey

Prove the model

1: EVolve

Get real world data to prove viability.

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Drive the Demand

2: Driver Engagement

Support programs to educate and drive uptake

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Prove the model

3: e-Taxi Demo Programme

Test Drive e-Taxis

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Support the change

4: Rapid Chargers

First two chargers to support early adopters

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Drive the Demand

5: The LA 'Electrify' Programme

Growth in line with demand

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Support the change

6: Rapid Chargers

Growth in line with e-Taxi demand

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Drive the Demand

7: Clean Air Zones

Manage and enforce taxi electrification

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EVolve - Making a business case for taxis to go electric

We utilise vehicle telematics to map taxi journeys - the data proves the viability of using an Electric Taxi (e-Taxi) on the majority of routes and presents the business case for drivers to convert to electric.

We provide you with a detailed report that demonstrates e-Taxi feasibility, potential emission savings and recommendations for a rapid charger network to support the change.

Powering positive change

Let's Talk

Drop us a line at hi@electricblueuk.com
or call us today on 01727 807 263